Olesya Koshkina at the conference of The Moscow Times

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Olesya Koshkina,Deputy Head of the Marketing Representative Office of RD Group will speak at the conference “Why be concerned with corporate charity? Opinions of the business community and mass media”, which will be held on September 25. The host of venue is The Moscow Times newspaper.

Today the implementation of social projects became an integral part of the business strategy of every company. At the conference of The Moscow Times business leaders and leading social responsibility experts will meet in order to discuss established practices in the application of Corporate Social Responsibility concept. Marketing directors and PR of large companies will share their experience concerning the promotion of goodwill projects in the media scene.

RD Group holding company pays a lot of attention to implementation of goodwill programs. For this purpose the chairman of the board of directors of RD Group holding company Gagik Adibekyan has found the Fund Adibekyan Family Foundation for Advancement (AFFA), which supports goodwill projects in Armenia, Russia and Europe directed at the development and strengthening of cultural and business relations among people and countries.

Annually the AFFA fund supports many social programs according assistance in the preservation and augmentation of the cultural and historical heritage, development of the social sphere and education. Olesya Koshkina, Deputy Head of the Marketing Representative Office of RD Group holding company, will describe the fund’s philanthropy and last charitable programs.

Representatives of “RusHydro”, MTS, Coca-Cola, Samsung Electronics, “Metalloinvest”,  “Uralsib” and other companies will also take part in the event.